​It was a pleasure meeting all of you at the Payson Book Festival.  

We appreciate your kind words about the book

and we're glad that you found it helpful.

We look forward to seeing you again next year.


We have worked to make this an interactive book.  We have created this web page for just that purpose. 

Click below to send us your comments, ask questions or give additional music, television or movie references.

Television, radio and movie theater popcorn were created for a reason.

All the keys for a happy and successful life are in your hands each day when you pick up your TV remote or iPod. As Ed says, "All real achievement insists that we be selfish. It's a prerequisite to serving others. No matter how gifted, talented or well intentioned you are, if you do not take care of yourself first, you will have a difficult time. The most exquisite car in the world won't go anywhere without gas in the tank." 

Enjoy spending a few hours with Ed as he takes you on a multimedia journey of personal growth and discovery. Selfish Service chapters address subjects such as:

Self-care
Getting along
Service
Love
And more!


Welcome to Selfish Service

America's first pop culture self-help book

​​Selfish Service is an unusual read. Think of it as a motivational book combined with a nostalgic journey through a century of popular culture. A little off beat for sure but a lot of fun too. I have written this with two goals in mind, your happiness and your success.                                                          Ed Loughlin

Selfish Service by Ed Loughlin